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Social Media Strategist

Mozaic

Mozaic

Marketing & Communications
Nashville, TN, USA
Posted on Sunday, February 11, 2024
About Mozaic Payments, Inc.

Mozaic.io is a fast-growing payments startup focused on facilitating payouts to creators and their collaborators all over the world. Our dynamic and collaborative team is dedicated to revolutionizing the way creators all over the world get paid. The company has offices in Chicago and Nashville, and aims to make compensation as equally distributed as talent is in the Creator Economy.

About The Role

We are seeking a highly motivated and experienced Social Media Strategist to develop and implement our social media marketing strategies. The ideal candidate is a creative thinker with a deep understanding of social media platforms, trends, and best practices. The Social Media Strategist will play a key role in building and enhancing our brand presence, driving engagement, and increasing followers across various social channels.

What You'll Do

  • Social Media Strategy:
    • Develop and execute comprehensive social media strategies aligned with overall marketing and business goals.
    • Identify target audience segments and tailor content to resonate with each group.

  • Content Creation and Curation:
    • Create engaging and shareable content, including text, image, and video posts, for various social media platforms.
    • Curate relevant and trending content from both internal and external sources to supplement the content calendar.
    • Collaborate with design and content teams to ensure consistent branding across all social media channels.
  • Community Engagement:
    • Monitor social media channels for brand mentions, comments, and direct messages.
    • Foster a sense of community by actively engaging with followers and responding to comments and inquiries.
    • Develop and implement strategies to increase user-generated content and brand advocacy.
  • Social Media Advertising:
    • Plan and execute paid social media advertising campaigns to achieve specific objectives, such as lead generation, brand awareness, and audience growth.
    • Monitor and optimize ad performance based on key metrics and goals.
  • Analytics and Reporting:
    • Track and analyze key performance indicators (KPIs) to measure the success of social media initiatives.
    • Provide regular reports and insights to the marketing team and key stakeholders.
    • Use data-driven insights to refine social media strategies and improve performance.
  • Stay Update on Industry Trends:
    • Keep up-to-date with the latest trends and changes in social media algorithms and features.
    • Identify and recommend innovative and effective social media tactics to stay ahead of the competition.
Qualifications

  • Proven experience as a Social Media Strategist or similar role.
  • In-depth knowledge of various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Strong writing and editing skills with an understanding of social media content best practices.
  • Experience with social media advertising platforms and tools.
  • Proficiency in social media analytics and reporting.
  • Creative thinker with the ability to develop engaging and shareable content.
  • Strong project management and organizational skills.

Preferred Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Certification in Social Media Marketing or related areas.
  • Experience in social media strategy for B2B or B2C brands.
  • Familiarity with social media scheduling and management tools.

If you are a strategic and creative thinker with a passion for social media and a track record of driving engagement and growth, we invite you to apply and contribute to our social media success.

Mozaic is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.