TraceLink seeks Market Development Representatives (MDR) to join our team onsite in Pune. As an MDR at TraceLink your role is to qualify and mature TraceLink’s inbound leads globally.

As an MDR you will:

• Gather market intelligence and deeply research customer and prospect accounts through public and private data sources

• Qualify and score inbound leads to identify and prioritize key companies and personas for maximum campaign effectiveness

• Monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness

• Develop personalized strategies for using email, social media, and other channels to engage prospects to increase engagement rates

• Quickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales Development Representatives (SDRs) and Account Executives (AEs) to prepare them for prospect and customer meetings

• Leverage teammates (Managers, SDRs, and AEs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities

• Work with partners including Finance, Marketing, Sales Operations, and Business Management to enrich, cleanse and triage account data

• Engage across functions to understand business priorities

• Document activity in Salesforce and report qualitative and quantitative results on a weekly basis

• Work shifts to support the business needs of EMEA, APAC, NA and LAD

What qualifies you for this opportunity:

• Experience in Sales Development, Business Development, or similar roles in a software organisation

• Proven ability to effectively research, qualify, and react to leads and business opportunities

• Exhibit a professional communication style through both written and verbal channels

• Confident user of Salesforce.com, Marketo, or similar applications and the MS Office Suite

• Operate in a professional and empathetic manner capable of managing time and prioritising tasks effectively

• Educated to degree level